Privacy Policy

Last updated: May 26, 2026

1. Introduction

Tuk Tuk Lisbon ("we", "our", or "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website tuktuklisbon.tours or contact us to book a tour.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.

2. Information We Collect

We may collect the following personal information:

Name — to identify you for your booking
Phone number — to contact you via WhatsApp or call
Email address — for booking confirmations and communications
Tour preferences and date — to schedule and personalize your experience
Number of people in your group — to prepare the tour accordingly
IP address and browser data — collected automatically via cookies and analytics tools

3. How We Use Your Information

We use the information we collect to:

Process and confirm your tour booking
Send booking confirmations and reminders via WhatsApp
Respond to your inquiries and provide customer support
Send follow-up messages requesting reviews after your tour
Improve our website and services based on usage patterns
Run and optimize advertising campaigns via Google Ads
Comply with legal obligations

4. Google Ads and Advertising

We use the Google Ads API to manage and automate our advertising campaigns. This integration allows us to create, monitor, and optimize paid search and display campaigns promoting Tuk Tuk Lisbon Tours. Our advertising automation tool (tuk-tuk-ads-automation) processes campaign performance data — such as impressions, clicks, and conversions — to improve ad targeting and budget allocation.

We do not share your personal booking data with Google Ads beyond standard conversion tracking (e.g., tracking that a booking was completed after clicking an ad). You may opt out of personalized advertising by visiting Google Ads Settings.

5. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience, analyze traffic, and support our advertising campaigns. You can control cookie settings through your browser preferences.

We use the following types of cookies:

Essential cookies — required for basic site functionality
Analytics cookies — to understand how visitors use our site (e.g., Google Analytics)
Advertising cookies — to measure the effectiveness of our Google Ads campaigns

6. Data Sharing and Third Parties

We do not sell your personal data. We may share it with:

Google LLC — for advertising (Google Ads) and analytics (Google Analytics)
SumUp — our payment processor, for handling deposit transactions
WhatsApp / Meta — the communication platform used for booking confirmations
Supabase — our database provider, where booking data is stored securely
Any third party required by law or to protect our legal rights

7. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by applicable law. Booking data is typically retained for up to 2 years for accounting and dispute resolution purposes.

8. Your Rights (GDPR)

As we operate in Portugal (European Union), you have the following rights under the General Data Protection Regulation (GDPR):

Right to access the personal data we hold about you
Right to rectification of inaccurate data
Right to erasure ("right to be forgotten")
Right to restrict processing of your data
Right to data portability
Right to object to processing for marketing or profiling purposes

To exercise any of these rights, contact us at contact@tuktuklisbon.tours.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our booking data is stored in a secure, encrypted database (Supabase) with restricted access.

10. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by updating the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

12. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Email: contact@tuktuklisbon.tours
Phone / WhatsApp: +351 967 315 921
Address: Lisbon, Portugal